Walking through the many isles through PROJECT Trade show, it’s very easy to get overwhelmed with the many designers, many booths, you find yourself questioning where to spend your time and who to visit! But then, there are a few rare booths that draw you in, eyes pierced, legs shuffling, totally capitivated. For me, it’s new designer love that I get a total high from. One who comes out of no where with amazing product, a fantastic marketing and business sense and a smile. That’s how it went down with myself and UNDREST. They are LA based line, only a few years old, and killing it. They do swimwear mainly, but also really cute RTW pieces and lounge wear. It has cute vintage feel, beach inspired, floral cottons, and mesh overlay pieces. Their flagship store is on Robertson and newly opened, Venice California. See for yourself why I’m loving these…










Love this line, every piece is dainty and whimsical